Retention Engine
Identify and re-engage cold leads who haven't been contacted recently
0
Cold for 7+ days
Warm Re-engagement
Recently captured leads who need a gentle nudge
0
Cold for 14+ days
Active Re-engagement
Leads going cold - need immediate attention
0
Cold for 30+ days
Win-Back Campaign
Long-dormant leads - last chance to re-engage
Re-Engagement Strategies
Automated campaigns to bring cold leads back into your funnel
7-Day Follow-up
Gentle reminder with helpful resources and next steps
14-Day Win-Back
Special offer or incentive to re-engage inactive leads
30-Day Last Chance
Final attempt with compelling value proposition
Retention Best Practices
✅ Personalize your message: Use {first_name} and reference their previous interactions
✅ Offer value: Provide exclusive content, discounts, or free consultations
✅ Create urgency: Limited-time offers work well for re-engagement
✅ Make it easy: Include clear CTAs and direct booking links
✅ Test and optimize: Try different subject lines and offers to see what works